"Anticipation" was ruined for me - now I can never hear the song without thinking of ketchup (Heinz) or the old PPM "Lemon Tree" without thinking of Lemon Pledge furniture polish. On the other hand, Cyndi Lauper's "Girls Just Wanna Have Fun" ad for the phone company was a great use of a song. The sound fit the message perfectly.
I also don't enjoy "sampling" key hooks or bars of well-known songs and inserting them here and there within other bits and calling the result a song.
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